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Resume
Pauline L. Snyder 7552
Whispering Wind Drive ¨ Land O' Lakes, FL 34637 USA EXECUTIVE PROFILE An
experienced all-around manager and team leader excelling in: Meeting objectives without supervision
Building client relationships and moving decision-makers Finding creative solutions
Organizing, planning & controlling workflow on a deadline Motivating & training staff and vendors
Designing & executing marketing programs Strong strategic, conceptual and creative skills Developing Multiplier Alliances
PROFESSIONAL EXPERIENCE Global
Events Plus, Land O’ Lakes, FL USA 2005-2010 Global Events Plus provides business development and project management
services to b-to-b event organizers and media companies. Provided services to key clients such as Hannover Fairs USA and IDG Business Media (www.globaleventsplus.com) Hannover
Fairs USA, Inc., Princeton, NJ USA 1998-2004
Hannover Fairs USA is the US subsidiary of Deutsche Messe
AG, Hannover, Germany and one of the world’s largest trade show and business event organizers. It
has been responsible for assisting more than 1,000 US companies annually in their pursuit of global business.
In this time frame HFUSA had an annual turnover of approx $10 million. Vice President, Sales & Business Development
(2003-2004) ¨ Responsible
for corporate business strategy including: strategic planning, budgeting, marketing, sales, staffing and
management functions; special event co-ordination. Established working relationships with management of
industry associations, government agencies and special interest groups representing multiple industries and interests. Accountable
for identifying project risks & opportunities, and developing new areas of business and programs in support of American
manufacturers exporting products worldwide. Worked closely with US Department of Commerce and regional
economic development agencies to integrate ongoing programs. Vice President, Aerospace &
Industrial Technology Group (2000-2003) Incl. secondary role as Executive Director, Paris Air Show USA Consortium division
¨ Responsible for managing a comprehensive range
of trade fair-related programs and services designed to help US companies achieve their marketing and sales goals at a wide
range of global events, including the world’s leading trade shows in the aerospace, industrial and
automation industries. These activities took place primarily in Germany, France, the UK, China & Singapore. Business
Development Manager, AADI - American Aerospace & Defense Industries division (1998-2000)
¨ Responsible
for developing and managing USA-themed exhibition pavilions and participation worldwide. Four primary biannual
events located in Paris, Farnborough, UK, Singapore and Dubai. Service capabilities included: design, construction
and operation of pavilions, custom exhibits and chalets, travel and lodging, promotion and advertising, logistics and planning,
hospitality and special events. Packet Publications Group, Princeton, NJ USA
1995-1998
The Packet Publications Group was comprised of 13 weekly newspapers,
regional web site and a variety of specialty publications serving over 60,000 readers in the Central New Jersey market. Business Development Manager (1997-1998) Responsible for corporate
marketing & research Headed
community relations & promotion programs Direct responsibility for the group’s top 100 accounts Conceptualized and launched special publication products
Display Advertising Sales Manager (1995-1997) Responsible for $7.5 million
in annual revenue Directed a sales and ad production staff of 32 Initiated computerization of department and unified sales training programs Successfully
launched new corporate image campaign
The ASM Group, Brussels, Belgium
1992-1995
The Asian Sources
Media Group (now Global Sources) is a world-wide b-to-b media company devoted to fostering global trade.
Business
Development Manager (Europe) (1994-1995) - Sales responsibility
for Business Services & Publications Division
- Directed seven in-house staff and coordinated activities of reps in 11 countries
Launched two new trade show
newspapers with P&L responsibility
European Marketing Manager (1993-1994) - Successful launch of multilingual trade magazine with 150 ad pages monthly
- Built client database of 10,000
records to facilitate launch
Organized companywide sales training and trade show programs
Office
& Production Manager (1992-1993)
Secured office site, negotiated lease terms and designed facilities infrastructure - Hired & trained all administrative, production and support staff
Responsible for day-to-day
office management and liaison to home office in Asia PLS (Planning, Layout & Support) Services Ltd., Holland Township, NJ
1989-1992 This sole proprietorship company provided
project management, graphic design, sales and marketing services. Owner Clients included:
AT&T, North American Telecommunications Association, NYNEX, Hannover Fairs USA, NJ Association of Nursing, Children’s
Home Society of NJ International
Trade & Communications Ltd., Washington, DC 1987-1989 IT&C published High Technology Export & Import Magazine Associate Publisher
Managed special publication projects and trade
show programs - hired & trained staff in production, circulation,
editorial and administration Press Gazette Group of Newspapers, London, England The
Press Gazette Group published 8 North London newspapers with a combined weekly circulation of 360,000 Advertising Manager - Responsible for a team of 32 telemarketers, 7 outside reps and 3 front-office
retail associates
- Developed company-wide sales training program
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PROFESSIONAL AFFILIATIONS Member of TSEA (Trade Show Exhibitors Association); Tampa Bay
Technology Forum Education & Personal Data - British National with permanent US residency status
- Educated
in England culminating in two-year business diploma from London Chamber of Commerce
- 10- Year Rotarian;
recipient of Paul Harris Fellowship award
REFERENCES Excellent references furnished upon request
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