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Resume

Pauline L. Snyder
7552 Whispering Wind Drive ¨ Land O' Lakes, FL  34637 USA
Tel:  +1-813-995-0459 ¨ Mobile: +1-609-532-7997 ¨ Email:  psnyder@globaleventsplus.com

EXECUTIVE PROFILE

An experienced all-around manager and team leader excelling in:

  • Meeting objectives without supervision                
  • Building client relationships and moving decision-makers
  • Finding creative solutions                                   
  • Organizing, planning & controlling workflow on a deadline
  • Motivating & training staff and vendors               
  • Designing & executing marketing programs
  • Strong strategic, conceptual and creative skills
  • Developing Multiplier Alliances

PROFESSIONAL EXPERIENCE

Global Events Plus, Land O’ Lakes, FL USA          2005-2010

Global Events Plus provides business development and project management services to b-to-b event organizers and media companies.

Provided services to key clients such as Hannover Fairs USA and IDG Business Media (www.globaleventsplus.com)

Hannover Fairs USA, Inc., Princeton, NJ  USA          1998-2004

Hannover Fairs USA is the US subsidiary of Deutsche Messe AG, Hannover, Germany and one of the world’s largest trade show and business event organizers.  It has been responsible for assisting more than 1,000 US companies annually in their pursuit of global business.  In this time frame HFUSA had an annual turnover of approx $10 million.

Vice President, Sales & Business Development (2003-2004)

¨ Responsible for corporate business strategy including:  strategic planning, budgeting, marketing, sales, staffing and management functions; special event co-ordination.  Established working relationships with management of industry associations, government agencies and special interest groups representing multiple industries and interests.  Accountable for identifying project risks & opportunities, and developing new areas of business and programs in support of American manufacturers exporting products worldwide.  Worked closely with US Department of Commerce and regional economic development agencies to integrate ongoing programs.

Vice President, Aerospace & Industrial Technology Group (2000-2003)

Incl. secondary role as Executive Director, Paris Air Show USA Consortium division

¨ Responsible for managing a comprehensive range of trade fair-related programs and services designed to help US companies achieve their marketing and sales goals at a wide range of global events, including the world’s leading trade shows in the aerospace,  industrial and automation industries.  These activities took place primarily in Germany, France, the UK, China & Singapore.

Business Development Manager, AADI - American Aerospace & Defense Industries division (1998-2000)

¨ Responsible for developing and managing USA-themed exhibition pavilions and participation worldwide.  Four primary biannual events located in Paris, Farnborough, UK, Singapore and Dubai. Service capabilities included:  design, construction and operation of pavilions, custom exhibits and chalets, travel and lodging, promotion and advertising, logistics and planning, hospitality and special events.

Packet Publications Group, Princeton, NJ USA          1995-1998

The Packet Publications Group was comprised of 13 weekly newspapers, regional web site and a variety of specialty publications serving over 60,000 readers in the Central New Jersey market.

Business Development Manager (1997-1998)

  • Responsible for corporate marketing & research
  • Headed community relations & promotion programs
  • Direct responsibility for the group’s top 100 accounts
  • Conceptualized and launched special publication products

Display Advertising Sales Manager (1995-1997)

  • Responsible for $7.5 million in annual revenue
  • Directed a sales and ad production staff of 32
  • Initiated computerization of department and unified sales training programs
  • Successfully launched new corporate image campaign

The ASM Group, Brussels, Belgium          1992-1995

The Asian Sources Media Group (now Global Sources) is a world-wide b-to-b media company devoted to fostering global trade.

Business Development Manager (Europe) (1994-1995) 

  • Sales responsibility for Business Services & Publications Division
  • Directed seven in-house staff and coordinated activities of reps in 11 countries
  • Launched two new trade show newspapers with P&L responsibility

European Marketing Manager (1993-1994) 

  • Successful launch of multilingual trade magazine with 150 ad pages monthly
  • Built client database of 10,000 records to facilitate launch
  • Organized companywide sales training and trade show programs

Office & Production Manager (1992-1993)

  • Secured office site, negotiated lease terms and designed facilities infrastructure
  • Hired & trained all administrative, production and support staff
  • Responsible for day-to-day office management and liaison to home office in Asia
PLS (Planning, Layout & Support) Services Ltd., Holland Township, NJ          1989-1992

This sole proprietorship company provided project management, graphic design, sales and marketing services.

Owner

Clients included:  AT&T, North American Telecommunications Association, NYNEX, Hannover Fairs USA, NJ Association of Nursing, Children’s Home Society of NJ

International Trade & Communications Ltd., Washington, DC          1987-1989

IT&C published High Technology Export & Import Magazine

Associate Publisher

Managed special publication projects and trade show programs - hired & trained staff in production, circulation, editorial and administration

Press Gazette Group of Newspapers, London, England

The Press Gazette Group published 8 North London newspapers with a combined weekly circulation of 360,000 

Advertising Manager 

  • Responsible for a team of 32 telemarketers, 7 outside reps and 3 front-office retail associates
  • Developed company-wide sales training program

     

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PROFESSIONAL AFFILIATIONS

Member of TSEA (Trade Show Exhibitors Association); Tampa Bay Technology Forum

Education & Personal Data

  • British National with permanent US residency status
  • Educated in England culminating in two-year business diploma from London Chamber of Commerce
  • 10- Year Rotarian; recipient of Paul Harris Fellowship award

REFERENCES

Excellent references furnished upon request

BACK to ABOUT US

Global Events Plus  7552 Whispering Wind Drive, Land O' Lakes, FL 34637 USA
Tel: +1-813-995-0459 - Email: info@globaleventsplus.com - www.globaleventsplus.com 
Europe: Halderbosstraat 119, B-1653 Dworp, Belgium - Tel: +32-2-381-3066

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